Our sustainability Pledge

Each of our collections is inspired by vulnerable habitats and endangered species, their rarity mirrored by the rarity of pure, 24-karat gold - our debut precious metal. 
Nebü pledges 10% of all proceeds towards environmental and endangered species conservation, specific to each collection, giving back to our source of inspiration. Nebü currently focuses on the two most vulnerable animals in illegal trade - namely the Rhinos and Pangolin, as well as "re-wilding" efforts and reforestation projects in sub-Saharan Africa. 


Black Rhino Range Expansion Project – working to grow black rhino numbers by creating new populations and providing equipment and training to rangers to monitor, manage, and protect rhinos socially and individually as aware responsible citizens of the planet.

Learn more

Care for Wild

Care for Wild is the largest orphan rhino sanctuary in the world. They rescue baby rhinos out of the wild whose mothers have been poached, rehabilitate and re-wild.

Learn more

African Pangolin Working Group

The African Pangolin Working Group strives towards the conservation and protection of all four African pangolin species by generating knowledge, developing partnerships and creating public awareness and education initiatives.

Learn more


Greenpop focuses on sustainable urban greening and forest restoration projects, spread environmental awareness, and activate people to become environmental stewards across Sub-Saharan Africa.

Learn more