We are thrilled to share the remarkable achievements and milestones of Nebu in the second quarter of the year. Your unwavering support has been instrumental in propelling us to new heights.
E-commerce Triumphs
- Sales Growth: E-commerce sales doubled with an impressive 100% increase year-on-year.
- Metal Sold: We experienced a notable 93% increase in the amount of metal sold, underscoring the growing demand for our products.
Partnership Expansion
- Sales Growth: An astonishing 495% growth in sales through our partnerships.
- Metal Sold: Our partnerships facilitated a 450% increase in metal sold, significantly expanding our market presence
Overall Impact
Our concerted efforts across different channels have yielded a staggering 350% growth in sales and a 320% increase in metal sold year-on-year.
Stellar Product Launch
The introduction of our Zodiac Collection has been a game-changer, captivating the market and contributing to a 32% returning customer rate, a 110% increase from the previous year. As a token of our appreciation, we are offering an exclusive 10% discount on our fee for your next purchase.
What’s Next? Exciting Developments for Q3
We are delighted to announce the upcoming release of our new accessory range, designed to elevate your jewelry experience significantly.
Gold Market Overview: Record-Breaking Performance
- Record Prices: The LBMA (PM) gold price reached an average of US$2,338/oz, up 18% year-over-year and 13% quarter-over-quarter, with a peak of US$2,427/oz in May.
- Strong Demand: Total gold demand hit the highest for a Q2 on record, driven by significant OTC investment of 329 tonnes and robust central bank purchases.
- Supply Dynamics: Total gold supply increased by 4% year-over-year to 1,258 tonnes, with mine production reaching a record 929 tonnes for a Q2.
- Regional Trends: While Eastern markets showed strong demand for bars, coins, and ETFs, the Western markets began showing signs of recovery in ETF investments during Q3.
- 2024 Outlook: We anticipate a balance between revived Western investment flows and potentially softer consumer demand and central bank purchases compared to 2023.
Looking Forward
As we forge ahead, our focus remains steadfast on innovation, customer satisfaction, and market expansion. We are grateful for your continued partnership and enthusiasm, which fuel our ongoing success and innovation.
Thank you for being a part of our journey.
Warm regards,
Helen Viljoen
